Our Vision & Mission
Our Vision
‘Speed of Light Racing’ aspires to be recognised as a leader in providing promotions in Australian racing in both Australia and overseas, specifically South East Asian region. As a centre of promoting thoroughbred racing & breeding we will work to empower our clients with the knowledge and confidence to be contributing members of the racing industry and society in general. ‘Speed of Light Racing’ takes pride in efficiently using the resources at its disposal and strives to continuously improve itself, its syndicate programs, and its breeding programs.
Our Mission
The mission of Speed of Light Racing is to promote Australian racing through training, racing and breeding thoroughbreds within the racing industry. In the pursuit of this mission, we aspire to the following values:
o Behave in a legal, fair and ethical manner
o Make and keep commitments to our clients, customers, agents and associates
o Contribute to the growth and prosperity of our company through individual and team effort
o Show respect for ourselves and others by being open and honest in all business dealings
o Learn and support each other to carry out worthwhile high quality work
We are able to deliver high quality syndicating options to our clients in the context of best practice and code of conduct within the racing industry and ASIC regulatory requirements.
Swot Analysis
Our Strengths
Quality Management System through internal audits
Good Racing Relationship with Trainers
Active team of staff members
Our interactive website
Structured Syndicates
Access to Multi-Training Facilities
Economical Syndicates
Effective and committed staff
Modern training facilities
Ability to change in order to meet market needs
Flexible program structures
Personal approach
Supportive to all clients
Supportive client welfare programs and horse welfare programs
Respecting and valuing individuals
Quality of programs and syndications offered
Flexibility to meet client’s needs
Proactive in identifying future markets and trends
Arrangements with other promoters for moderation of market trends and standards
Weaknesses
Company’s size as compared to its competitors, which includes promoters that have been within the industry for more than 50 years.